eco.kid... saving our planet one shampoo at a time We care what we put into our products. We care what gets rinsed down the drain…..we care because we care about the future of our planet. Wherever possible we use fully renewable, sustainable resources that can be safely returned to the planet. This one gesture helps to create a sustainable future for our kids and encourage commercial viability for suppliers of ecologically friendly ingredients. eco.kid... why is eco.kid called eco.kid? We made some nice, pure hair products. We call them eco.kid, because that’s what they are - ecologically responsible, kid friendly products (no artificial fragrances, colourings or preservatives, no harsh surfactants). eco.kid... shampoos aren’t shampoos eco.kid plant derived cleansers have evolved shampoos from detergents to solvents. Our shampoos gently dissolve oil, dirt and styling resins with essential oils... more like dry-cleaning the hair than washing it. eco.kid... is not a head lice shampoo eco.kid is not a head lice shampoo, it is a brand dedicated to providing the highest quality, naturally derived, personal care products for children from birth to the age of twelve. The fact that eco.kid products help to prevent head lice is only one of the many benefits of the range. eco.kid... prevention is better than cure™ eco.kid products help prevent many problems before they occur. Helps prevent split ends and tangles by using a solvent dry-cleaning action not a detergent action. Helps prevent dry scalp and cradle cap due to its mildness and nourishing plant derived botanical cleansing complex, multi vitamins and peptides. We avoid harsh surfactants, synthetic chemicals, artificial fragrances, colourings, and artificial preservatives as they all present a source of skin irritation. Helps prevent pollution of our waterways and planet because we use ecologically responsible, renewable and readily bio-degradable ingredients. Helps prevent head lice by using a high percentage of twice-distilled pure essential oils, which help to create an environment that is virtually impossible for head lice to live in.